Program Description
In CMU’s entrepreneurship program, students like you gain startup skills, develop business models and dive into new endeavors. Investors, alumni, faculty members and entrepreneurs from across Michigan will mentor you as you launch your own unique venture. You can even earn capital for your startup business by participating in the New Venture Competition. Our curriculum pairs easily with many other majors, giving you endless learning and career opportunities.
Points of Pride
- Nearly 300 future entrepreneurs have competed in CMU’s New Venture Competition, and more than $250,000 in capital has been awarded since 2010. More than 15 former competitors remain in business today.
- In 2013, the New Venture Competition received the “Educational Program of the Year Award” from Automation Alley, Michigan’s largest technology business association.
Put Your Degree to Work
According to "Simply Hired," the average salary for an entrepreneurship graduate is $104,000.
U.S. Bureau of Labor Statistics sample data
| Job | Median Pay | Job Growth through 2022 |
|---|
| Sales manager | $105,260 per year | 8% (29,800 more jobs) |
| Promotions/marketing manager | $115,750 per year | 12% (25,4000 more jobs) |
| Management analyst | $78,600 per year | 19% (133,800 more jobs) |
Program Overview
The course listings below are a representation of what this academic program requires. For a full review of this program in detail please see our official online academic bulletin AND consult with an academic advisor. This listing does not include the General Education courses required for all majors and may not include some program specific information, such as admissions, retention, and termination standards.
(Click on the course name or number for a complete course description.)
Entrepreneurship Major
Total: 39-42 semester hours
Required Course I
(3 hours)
Select one of the following:
BIS 100
Introduction to Business
3
Introduction to principles and problems of interrelated functions of business. Business organizations as social structures and their interaction with the domestic and global environments.
BUS 100
Essential Business Skills
3
Introduces students to the concept of a business, its disciplines, and essential business skills including decision making, team work, and oral and written communication. This course is approved for offering in a distance learning format.
ENT 101
Discovering the Entrepreneur Within
3
Introduction to entrepreneurship. Emphasis on business fundamentals, successful entrepreneurial characteristics, communications, ethics, leadership, and team work. Only one of ENT 101, BUS 100 or BIS 100 may be applied to the ENT major or minor. This course may be offered in an online or hybrid format.
Required Courses II
(33-36 hours)
Note: Prerequisites for STA 282QR must be met.
ENT 201/MGT 201
Entrepreneurship Launch Pad
3
Recognize, develop, and act on individual potential for creativity and innovation. Shape and evaluate business opportunities, perform market research, and "pitch" an idea. Identical to MGT 201. Credit may not be earned in more than one of these courses. This course may be offered in an online or hybrid format. Prerequisites: ENT 101 or BUS 100 or BIS 100.
ENT 210/ACC 210
Accounting Information for Entrepreneurial Decision Making
3
Introduction to principles of financial and managerial accounting, design of accounting systems, techniques of analysis and cost control. Interpretation of accounting information for decision making. Does not count for the School of Accounting major or minor. Identical to ACC 210. Credit may not be earned in more than one of these courses. ENT 210 may not be used as a substitute for ACC 201 or ACC 250. This course may be offered in an online or hybrid format.
ENT 213/ECO 213
Economics for Entrepreneurs
3
Introduction to the economic way of thinking and its applications to decision making in the business world. Emphasis on understanding and applying economic concepts. Identical to ECO 213. Credit may not be earned in more than one of these courses. Does not count as credit for the Economics major or minor.
ENT 221/MKT 221
Marketing Strategies for Entrepreneurs
3
General marketing principles applied to the entrepreneurial venture including daily activities, long-term branding/position strategy, inexpensive ways to conduct research, and utilizing networks to identify/reach customers. Identical to MKT 221. Credit may not be earned in more than one of these courses. This course may be offered in an online or hybrid format. Recommended: ENT 101, ENT/MGT 201.
ENT 300/BIS 300
Digital Entrepreneurship
3
The use and management of information systems (IS) by entrepreneurs around the world, creating value from information systems and exploring digital entrepreneurship. Identical to BIS 300. Credit may not be earned in more than one of these courses. Prerequisite: 56 semester hours completed.
ENT 320/FIN 320
Financial Management of the Entrepreneurial Venture
3
Practical application of financial principles to the creation, growth, and management of an entrepreneurial venture. Identical to FIN 320. Credit may not be earned in more than one of these courses. This course may be offered in an online or hybrid format. Prerequisites: 56 semester hours completed; ACC 201, 210, 250, or ENT 210; STA 282; signed major or minor in Entrepreneurship.
ENT 419/MGT 419
Running and Growing an Entrepreneurial Venture in a Global Economy
3
This course emphasizes the acquisition of skills and knowledge necessary to successfully maintain and grow an established entrepreneurial venture within a global business environment. Identical to MGT 419. Credit may not be earned in more than one of these courses. Prerequisites: 56 semester hours completed; signed major or minor in Entrepreneurship.
ENT 420/BLR 420
Legal Aspects of New Ventures
3
Introduces entrepreneurs to legal requirements for forming a business. Identical to BLR 420. Credit may not be earned in more than one of these courses. Prerequisites: 86 semester hours completed; signed major or minor in Entrepreneurship.
ENT 444
Internship in Entrepreneurship
3-6
Student works full or part time in a business situation for educational experience. Must be arranged through Entrepreneurship Internship Supervisor. Prerequisites: ENT/ACC 210, ENT/ECO 213, and ENT/MKT 221. 56 semester hours completed; signed major or minor in Entrepreneurship, approval of Entrepreneurship Internship Supervisor. Recommended: ENT/FIN 320 and ENT/MGT 419.
ENT 495
Launching a Venture
3
Analyzing opportunities, writing a comprehensive business plan, "pitching" opportunities, and other advanced entrepreneurship topics. Capstone course for Entrepreneurship major. Prerequisites: 86 semester hours completed; ENT/MGT 201, ENT/MKT 221, ENT/BUS 300, ENT/FIN 320, and ENT/MGT 419. Pre/Co-requisite: ENT/BLR 420.
STA 282QR
Introduction to Statistics
3
Descriptive statistics, probability, sampling distributions, statistical inference, regression. Course does not count on major, minor in mathematics. Credit may not be earned in more than one of these courses: STA 282, STA 382, STA 392. Quantitative Reasoning. This course may be offered in an online or hybrid format. Recommended: MTH 105 or competency.
Electives
(3 hours)
Select one of the following:
BIS 315
Social Media and Emerging Technologies in Business
3
Design and implementation of social media strategies using emerging technologies in real-world business settings. This course may be offered in an online or hybrid format. Prerequisite: BUS 100 or BIS 100.
ENT 416/MGT 416
Entrepreneurship in the Global Economy
3
Primary focus is on how individuals and small companies recognize and seek out business opportunities in a global economy leveraging the power of technology; hands-on assignment-based course with a major global team project component. Does not count on the Department of Management majors or minors. Identical to MGT 416. Credit may not be earned in more than one of these courses. Prerequisites: ENT 213, 221; 56 semester hours completed; signed major in Entrepreneurship.
ENT 492
Emerging Venture Consulting
3
Work with local small business clients and entrepreneurs to conduct analysis and provide deliverables that enable the business to operate more effectively and to grow. Prerequisites: 86 semester hours completed; signed major or minor in Entrepreneurship; ENT/MKT 221; ENT/BIS 300; ENT/FIN 320. Recommended: ENT/MGT 419.
ENT 497
Special Topics in Entrepreneurship
1-12
Selected topics not covered in existing courses with current topic listed in Course Search and Registration. Specific topics will be listed on the student's transcript. Repeatable up to 12 credits with different topics. Only 3 credits will count toward entrepreneurship major or minor. Prerequisite: See Course Search and Registration.
MKT 340
Personal Selling
3
Analysis of the field of personal selling as a vital element of the promotional efforts of the firm. Prerequisites: MKT 300 or 304; 56 semester hours completed; admission to Professional Business Studies or listed on a signed major or minor; or with approval from the Office of Undergraduate Business Studies. For students with a signed minor in Electronic Media Sales, BCA 265QR and 56 semester hours completed.
